This past weekend the Rocket League Championship Series’s (RLCS) European Championship was broadcast over Twitch, a video streaming platform for community gamers with a growing user base of over 45,000. On Sunday alone, 78,723 people watched not only the game itself, virtual soccer played with
With NBC’s new Snapchat-exclusive broadcast in the mix, broadcast news has been gaining traction on the social media app.
The news has a new medium: Interactive, AI in-home technology.
A rising trend amongst media outlets is creating niche online verticals, where content is more tailored and advertisers have more of an opportunity.
The recent ransomeware attacks were shocking enough to get coverage, but the media may have missed some key points.
Facebook is exploring a new technology that will allow people to “type” through thought.
Trending topics have power. One hashtag used by millions of people can give a company a larger, more diverse audience to leverage for their product or message. Social media marketers can use online tools, like Thunderclap, to enable thousands of people to post at the
After facing months of backlash for unintentionally funding extremists through advertising, Google announced a public apology, along with steps the company is taking to help advertisers avoid ‘objectionable’ content and provide more advertiser control over where ads appear. “We know advertisers don’t want their ads
This past presidential election catalyzed civic engagement like never before. U.S. lawmakers and their communications teams have reported receiving more than 1.5 million calls per day on their most busy weeks as constituents voice their concerns over Trump’s cabinet nominees and new legislation. According to
In honor of Women’s History Month, MediaFile will be interviewing “The Women in Media” – those who inspire, lead, and make a difference inside the newsroom and beyond. This interview is the first in a series. Hayley Tsukayama, 31, landed her dream job directly after college at