Facebook Deceives Advertisers with Inflated Video Metrics

Facebook came under fire last week after their vice president of business and marketing partnerships, David Fischer, wrote a post apologizing for the company’s use of a miscalculated metric that incorrectly measured the time viewers on the platform spent watching videos. “The metric should have reflected

The Week in Multimedia – September 26, 2016

The Washington Post, The New York Times, and National Geographic round out our top picks for this week. The Washington Post – A celebration of the natural hairstyles of black kids This photography based piece incorporates bold colors and unique angles to tell a story about

#MFDebates: The First Debate Breakdown

MediaFile staff and readers will be tweeting with #MFDebates for each of the four major debates. Monday night, 9:00 PM Eastern: All eyes will be watching the first presidential debate of the 2016 cycle, and it has widely been considered a make-or-break moment for the

“The Voice on Snapchat” Disappears Too

Snapchat just wrapped up hosting “The Voice on Snapchat,” a short form video series for NBC’s “The Voice.” This marked a step towards enticing advertisers and publishers to produce more professional content for the popular social networking app. NBC’s “The Voice,” a singing competition with

Analysis: How Right and Left Wing Media Have Covered Clinton’s Health

Democratic presidential candidate Hillary Clinton has faced questions and criticisms concerning her health for years. These have continued through her presidential campaign, but until recently, they were disparaged as far-right conspiracy theories and rarely discussed in the mainstream media. These theories resurfaced with vigor after Clinton