New changes in algorithms and policy are causing ripple effects in the tech world and beyond.
After facing months of backlash for unintentionally funding extremists through advertising, Google announced a public apology, along with steps the company is taking to help advertisers avoid ‘objectionable’ content and provide more advertiser control over where ads appear. “We know advertisers don’t want their ads
Snapchat’s newest product, Spectacles, are the newer, cooler version of Google Glass. These sunglasses are an extension of Snapchat’s platform and are already gaining popularity through a scavenger-hunt marketing strategy used to sell them. This newest addition to the video-crazed social media world may be
Each Thursday, MediaFile’s Business section publishes The BizBeat, an overview of the past week’s news in media organizations and industry. Have a tip, see something we missed, or want to put something on our radar? E-mail Shiplett@Mediafiledc.com. Making Headlines Monday night’s Trump-Clinton debate broke the
Facebook came under fire last week after their vice president of business and marketing partnerships, David Fischer, wrote a post apologizing for the company’s use of a miscalculated metric that incorrectly measured the time viewers on the platform spent watching videos. “The metric should have reflected
YouTube has long been a haven for independent content creators to showcase their work and, if they are popular enough, profit off of it. Advertisers pay YouTube to place advertisements before videos. YouTube splits the ad earnings with the video creators. Everybody wins. Right? Late